Blog

How To Build A Strong Brand For Your Business
Branding is a marketing concept that helps customers identify your business and lets customers know what to expect from your company. It’s a practice that aims to shape people’s opinions of your business and separate your company and its products from competitors.

Tips And Tools For Pop-Up Shops: How Traveling Inventory Helps Sales
Running a pop-up shop – whether for a single event or returning week after week – can help you reach new and unique groups of customers.

How Storefronts Can Use Online Reviews To Their Advantage
It’s easy to associate online reviews with e-commerce businesses, but your storefront benefits from them too. How can you leverage these online reviews to uplift the in-store experience for your customers? This guide shows you how.

Ways To Prevent And Deter Theft
Shoplifting and other types of stealing are serious threats to small businesses and big retailers alike. Businesses can lose an average of 5 percent of their total revenue annually due to missing merchandise, asset misappropriation, and other fraud schemes that can cost thousands of dollars, if not much more.

Strategies To Grow Your Small Business
Whether you’ve just developed an idea or you’ve owned a business for years, establishing a growth strategy for your small business is key to it thriving.

The Why — And How — Of Optimizing Your Back Office
Accounting, inventory, and human resources are typically the main departments involved in small business back-office optimization. This process involves implementing small business office solutions that automate many of these departments’ regular tasks.