The process of identifying, marketing to, and driving sales through social media is known as “social selling.” In this article, you’ll learn all about social selling, how to develop this marketing strategy, and some best practices to properly attract the right customers.
How are consumers spending their money in 2023 and how have their shopping habits changed this year? Here are 17 retail industry trends and predictions to keep in mind that promote growth within your small business.
Launching a new product can help you refresh relationships with your existing customers and create new ones with potential customers. Here, you’ll learn all about planning retail product launches and how the new product launch process can benefit your team, customers, and overall business.
As the year comes to an end, you can prepare your small business for a smooth transition into the next year. You can use all the successes and lessons from your past several months of business to reach new highs next year.
With a wholesale e-commerce site, you can provide a seamless experience for bulk purchases while automating much of the sales process. Here, you’ll learn more benefits to selling wholesale online and key tips for choosing a platform that suits your business and wholesale buyers.
Preparing your e-commerce store for the holiday season is about more than adding festive banners to your website and holiday-themed language to your email marketing. While this can help your customers get in the holiday spirit, there are more concrete ways you can drive holiday sales, both in brick and mortar and online, during peak shopping season.