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Shoppers shifting through clothing

Ways To Prevent and Deter Theft

Shoplifting and other types of stealing are serious threats to small businesses and big retailers alike. Businesses can lose an average of 5 percent of their total revenue annually due to missing merchandise, asset misappropriation, and other fraud schemes that can cost thousands of dollars, if not much more.

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The Complete Guide to Retail Merchandising

While it may sound like it takes specialized skill, retail merchandising can be quite straightforward. At its core, it involves figuring out what your customers are most likely to buy and arranging your in-store displays to encourage those purchases.

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Beauty store customers

The Best Ways to Attract Customers to a New Business

As a new small business owner, strategizing is an everyday task. But maybe you’ve hit a roadblock trying to think of new ways to attract customers to your storefront. Even with word of mouth, your business still must be attractive enough to take what started as a recommendation and turn it into a sale. Here are several tips to help you attract new customers to your small business.

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