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How are consumers spending their money in 2023 and how have their shopping habits changed this year? Here are 17 retail industry trends and predictions to keep in mind that promote growth within your small business.

With a wholesale e-commerce site, you can provide a seamless experience for bulk purchases while automating much of the sales process. Here, you’ll learn more benefits to selling wholesale online and key tips for choosing a platform that suits your business and wholesale buyers.

Knowing your competition can help you keep up with – and outdo – them. That starts with conducting a small business competitive analysis. Through your competitive analysis, you can identify the moves other companies make and find ways to get ahead of them.

Fostering a positive company culture can help you create an environment where employees are excited to show up every day. It both shapes and is the result of a business’s day-to-day operations and how employees and shoppers feel while interacting with the company.

As a business owner, you understand that prices are not as simple as picking a number. It takes careful calculation to determine how much to charge. Finding the “sweet spot” that customers are willing to pay while ensuring profit for your business is key.

Expanding your small business online through an e-commerce platform gives your customers easy and constant access to your products while helping you reach new audiences. In this article, you’ll learn how small businesses can bring a brick-and-mortar store online and how to give your customers an optimized omnichannel shopping experience.

Branding is a marketing concept that helps customers identify your business and lets customers know what to expect from your company. It’s a practice that aims to shape people’s opinions of your business and separate your company and its products from competitors.

Running a pop-up shop – whether for a single event or returning week after week – can help you reach new and unique groups of customers.

It’s easy to associate online reviews with e-commerce businesses, but your storefront benefits from them too. How can you leverage these online reviews to uplift the in-store experience for your customers? This guide shows you how.

Shoplifting and other types of stealing are serious threats to small businesses and big retailers alike. Businesses can lose an average of 5 percent of their total revenue annually due to missing merchandise, asset misappropriation, and other fraud schemes that can cost thousands of dollars, if not much more.